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Heineken
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Unknown Country (NL)
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Ovation 2024: Hit it off really well with him. Lives in Amsterdam. Uses Zycus. co-designing procure-to-pay with them but was especially surprised when I told him we don’t see them anywhere. I gave him my top 5 competitors, and Zycus didn’t rank. Long dinner conversation. Talked of growth of 0% beers, wine ebbing, politics.
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